Smith Optics is the leading brand in the field of optics, sunglasses, and ski goggles. It was in 1965 in Idaho that Dr. Bob Smith created the first dual-pane, heat-sealed goggle with a frame lined with thick, comfortable foam. Thus, the dual-pane ventilation system was born, and so was the reputation of Smith Optics! The brand is known worldwide for its continuous innovation in optical technologies. Their 2017 novelty is the Smith ChromaPop lens, which blocks certain colours and enhances others to optimise contrast and improve terrain definition. Today, the brand also manufactures highly efficient Smith ski helmets that integrate perfectly with their goggles. The Smith ski goggles are famous for their iconic I/O range, including the I/O, I/O7, I/OS, and I/OX models, as well as the Squad Mag and 4D Mag series. All are made with interchangeable Carbonic-X lenses and equipped with powerful anti-fog systems like Fog X and 5X anti-fog. The Squad, Riot, and Vice models are also very popular goggle options. Smith also offers a complete range of Smith sunglasses, with sleek models like the Pivlock, designed for sports, or more classic models like the Lowdown, perfect for city life and relaxation. We highly recommend purchasing Smith Optics with your eyes closed!
