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Zag

In just a few years, ZAG Ski has become an iconic brand in the world of  freeride skiing and ski touring. ZAG skis are lightweight, playful freeride skis with stylish designs and distinctive colours. With skis like the Ubac freetouring ski or the backcountry skis from the Slap series, you’ll discover new sensations on snow and can take on any untouched slope on big powder days.

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Zag Ubac 108 Zag Touring skis Ubac 108 Keypoints Clearance
Zag
Touring skis Ubac 108

  • Recommended price

    £791.91

    -28%

    £563.11

The Zag Ubac 108 ski from Zag is a touring ski designed for advanced skiers seeking stability, lightweight construction, and excellent float in deep snow.
Size
  • 173
  • 180
  • 188
DESTOCKAGE
Zag Ubac 89 Lady Zag Touring skis Ubac 89 Lady Keypoints Clearance
Zag
Touring skis Ubac 89 Lady

  • Recommended price

    £615.91

    -30%

    £431.11

The Ubac 89 Lady by Zag is an all-round touring ski that offers lightness on the ascent and strong performance on the descent, making it ideal for skiers looking for manoeuvrability across a range of terrains.
Size
  • 155
  • 162
  • 169
Zag Alpine Ski Mata Red Overview Tyrolia Attack Lyt 11 Gw Br.95 Solid Black Free cover
Zag
Alpine ski set Mata Red + bindings

  • Recommended price

    £866.71

    -16%

    £721.51
Size
  • 154
  • 160
  • 167
  • 173
  • 178
  • 183
Zag Alpine Ski Mata Red Overview Zag Alpine Ski Mata Red Back New model Free cover
Zag
Ski Mata Red
  • £703.91
Size
  • 154
  • 160
  • 167
  • 173
  • 178
  • 183
Zag Send Mips Black Zag Send Mips Black
Zag
Helmet Send Mips Black

  • Recommended price

    £127.51

    -17%

    £105.51
Colour
  • Zag Send Mips Black
  • Zag Send Mips White
Size
  • M (55-58)
  • L (58-60)
Zag Send Mips White Zag Send Mips White
Zag
Helmet Send Mips White

  • Recommended price

    £127.51

    -17%

    £105.51
Colour
  • Zag Send Mips Black
  • Zag Send Mips White
Size
  • M (55-58)
  • L (58-60)
Zag Stealth 3Norm Black Zag Stealth 3Norm Black
Zag
Helmet Stealth 3Norm Black

  • Recommended price

    £139.83

    -18%

    £114.31
Colour
  • Zag Stealth 3Norm Black
  • Zag Stealth 3Norm White
Size
  • M (56-58)
  • L (58-60)
Zag Stealth 3Norm White Zag Stealth 3Norm White
Zag
Helmet Stealth 3Norm White

  • Recommended price

    £139.83

    -18%

    £114.31
Colour
  • Zag Stealth 3Norm Black
  • Zag Stealth 3Norm White
Size
  • M (56-58)
  • L (58-60)
Promos
Zag Alpine Ski Aroc Blue Overview Marker 11.0 Tp 90mm Black Anthracite Free cover
Zag
Alpine ski set Aroc Blue + bindings

  • Recommended price

    £765.51

    -16%

    £642.31
Size
  • 153
  • 160
  • 166
  • 173
  • 178
  • 185
Zag Alpine Ski Slap 92 Purple Overview Marker 11.0 Tp 110mm Black Anthracite Free cover
Zag
Alpine ski set Slap 92 Purple + bindings

  • Recommended price

    £633.51

    -17%

    £523.51
Size
  • 160
  • 166
  • 173
  • 178
  • 185
Zag Slap 98 Lady Tyrolia Attack Lyt 11 Gw Br.110 Solid White Clearance
Zag
Alpine ski set Slap 98 Lady + bindings

  • Recommended price

    £734.71

    -43%

    £413.51

The Zag Slap 98 Lady is a versatile, lightweight and playful backcountry freestyle ski, specially designed for female skiers seeking adventure and performance both on and off piste.
Size
  • 173
Zag Alpine Ski Aroc Blue Overview Zag Alpine Ski Aroc Blue Back New model Free cover
Zag
Ski Aroc Blue
  • £615.91
Size
  • 153
  • 160
  • 166
  • 173
  • 178
  • 185
Zag Alpine Ski Slap 92 Purple Overview Zag Alpine Ski Slap 92 Purple Back New model Free cover
Zag
Ski Slap 92 Purple
  • £483.91
Size
  • 160
  • 166
  • 173
  • 178
  • 185
Zag Slap 98 Lady Zag Alpine Ski Slap 98 Lady Keypoints Clearance
Zag
Ski Slap 98 Lady

  • Recommended price

    £571.91

    -40%

    £343.11

The Zag Slap 98 Lady is a versatile, lightweight and playful backcountry freestyle ski, specially designed for female skiers seeking adventure and performance both on and off piste.
Size
  • 173
Zag Touring skis Ubac 95 Overview Zag Touring skis Ubac 95 Back New model Free cover
Zag
Touring skis Ubac 95
  • £659.91
Size
  • 173
  • 178
  • 185
+ bindings Zag Ski set Ubac 95 DA*** + Alpinist 8 TCX Overview Zag Ski set Ubac 95 DA*** + Alpinist 8 TCX Back
Zag
Alpine ski set Ubac 95 DA*** + Alpinist 8 TCX

  • Recommended price

    £932.71

    -35%

    £598.31
Size
  • 173
Zag Ubac 89 Dynafit Speed Turn Black Silver Clearance
Zag
Touring ski set Ubac 89 + bindings

  • Recommended price

    £879.91

    -35%

    £571.91

The Zag Ubac 89 touring ski performs well on all types of terrain. It combines reliable edge grip with excellent manoeuvrability, without compromising on float.
Size
  • 176
  • 183
Zag Alpine Ski Aroc Grey Overview Marker 11.0 Tp 90mm Black Anthracite Free cover
Zag
Alpine ski set Aroc Grey + bindings

  • Recommended price

    £765.51

    -16%

    £642.31
Size
  • 153
  • 160
  • 166
  • 173
  • 178
  • 185
Zag Alpine Ski Mata Cream Overview Marker 11.0 Tp 110mm Black Anthracite Free cover
Zag
Alpine ski set Mata Cream + bindings

  • Recommended price

    £853.51

    -15%

    £721.51
Size
  • 154
  • 160
  • 167
  • 173
  • 178
  • 183
Zag Alpine Ski Slap 100 Pink Overview Marker 11.0 TP 110mm White Free cover
Zag
Alpine ski set Slap 100 Pink + bindings

  • Recommended price

    £721.51

    -16%

    £602.71
Size
  • 166
  • 174
  • 181
  • 188
Zag Alpine Ski Slap 100 Yellow Overview Tyrolia Attack Lyt 11 Gw Br.110 Solid Black Free cover
Zag
Alpine ski set Slap 100 Yellow + bindings

  • Recommended price

    £734.71

    -17%

    £602.71
Size
  • 166
  • 174
  • 181
  • 188
Zag Alpine Ski Slap 112 Overview Tyrolia Ski Binding Attack Lyt 11 Gw Br.120 Solid Black Overview Free cover
Zag
Alpine ski set Slap 112 + bindings

  • Recommended price

    £866.71

    -16%

    £721.51
Size
  • 182
  • 188
Zag Alpine Ski Slap 92 Green Overview Marker 11.0 Tp 110mm Black Anthracite Free cover
Zag
Alpine ski set Slap 92 Green + bindings

  • Recommended price

    £633.51

    -17%

    £523.51
Size
  • 160
  • 166
  • 173
  • 178
  • 185
Zag Slap Junior Atomic Colt 7 Gw Black Grey B100 Clearance
Zag
Alpine ski set Slap Junior + bindings

  • Recommended price

    £448.71

    -35%

    £290.31

The Zag Slap Junior ski is the perfect companion for young skiers, offering versatility and enjoyment across all areas of the mountain.
Size
  • 167
Zag Alpine Ski Aroc Grey Overview Zag Alpine Ski Aroc Grey Back New model Free cover
Zag
Ski Aroc Grey
  • £615.91
Size
  • 153
  • 160
  • 166
  • 173
  • 178
  • 185
Zag Alpine Ski Mata Cream Overview Zag Alpine Ski Mata Cream Back New model Free cover
Zag
Ski Mata Cream
  • £703.91
Size
  • 154
  • 160
  • 167
  • 173
  • 178
  • 183
Zag Pomoca Ubac 102 Zag Pomoca Ubac 102 Clearance
Zag
Climbing skins Pomoca Ubac 102

  • Recommended price

    £193.51

    -31%

    £131.91

With their mohair-nylon blend, Zag Pomoca Ubac 102 sealskins perfectly meet the needs of regular ski tourers.
Size
  • 188
Zag Pomoca Ubac 102 Zag Pomoca Ubac 102 Clearance
Zag
Climbing skins Pomoca Ubac 89

  • Recommended price

    £193.51

    -31%

    £131.91

Designed to last, Zag Pomoca Ubac 89 skins guarantee efficient climbing, excellent gliding and reliable grip in all snow conditions.
Size
  • 183

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ZAG, the trendy brand from Chamonix!

A key player in alpine and touring skiing since 2002, ZAG has increasingly established itself as one of the most daring ski creators of its time. And it’s no coincidence that every year passionate skiers rush to get their hands on the latest models as soon as they’re released — ZAG skis are above all known for their innovative design and outstanding performance in powder snow.

From all-mountain to freeride ...

Designed to push boundaries on snow, ZAG alpine skis combine power, precision and pure skiing pleasure. From versatile all-mountain models to freeride skis built for wide-open spaces, each pair embodies the brand’s passion for the mountains. Whether on groomed runs or in deep snow, ZAG puts its expertise at the service of performance and freedom.

Mata

The Zag MATA redefine modern all-mountain skiing with their bold asymmetric shape and ultra-dynamic behaviour. Designed for advanced to expert skiers, they deliver powerful edge grip on groomers and natural ease off-piste thanks to their double rocker and 90 mm waist. Their Heavy Duty construction, combining a poplar wood core and titanal, ensures stability, precision and energy return in every turn. Skis built for strong carving while maintaining the versatility needed to explore all terrains.

Slap

The SLAP skis embody ZAG’s playful spirit: models designed to make the most of the terrain and offer exceptional versatility. The SLAP range is aimed at intermediate to expert riders seeking skis that can match their ambitions, from powder to mixed conditions.

Lightweight and intuitive, some SLAP models can even be fitted with touring or hybrid bindings, allowing you to combine uphill and downhill adventures in the great outdoors.

Harfang

The Zag HARFANG are the brand’s most versatile all-mountain skis. From the lightweight and agile H86 for piste skiing, to the balanced H96 offering both performance and comfort, and the H106 built for powder, each model combines stability, grip and smoothness. Designed in Chamonix, they deliver complete skiing enjoyment across all terrains and conditions.

... all the way to ski touring!

Born in the Mont-Blanc massif, the ZAG touring range brings together all the expertise of the ZAGLAB to deliver ultra-light, agile and reliable skis. Whether for long ascents or challenging descents, the Ubac and Adret models offer the perfect balance between uphill efficiency and downhill control, allowing you to fully embrace the spirit of ski touring.

Ubac

The Zag UBAC are the brand’s flagship freetouring skis. Designed to combine lightness on the climb with enjoyment on the descent, they strike the perfect balance between efficiency, stability and manoeuvrability.

The Ubac 89 focuses on versatility and precision, ideal for long climbs and hard snow. The Ubac 95 represents the best balance between performance and lightness, perfect for varied outings and dynamic descents. The Ubac 102 is aimed at committed freetourers, combining float and stability across all snow types.
Finally, the Ubac 108 is built for deep powder and big turns, while maintaining impressive agility.

From sporty ski touring to the most demanding freetouring, the UBAC range allows every advanced or expert skier to find the model that best suits their style and preferred terrain.

Adret

The Zag ADRET are designed for enthusiasts of lightweight, technical ski touring. The Adret 85 stands out for its excellent weight-to-strength ratio, ideal for fast climbs and precise descents. Built around a lightweight wood core reinforced with carbon and kevlar, it combines agility, grip and efficiency. Its lightness optimises effort on the climb, while its full-length traditional camber ensures maximum edge hold on traverses.

What’s the story behind the Zag brand?

Since its creation in the heart of the Mont-Blanc massif, Zag Skis has established itself as a benchmark in freeride and all-mountain skiing. Driven by a desire to push the limits on snow, the Chamonix-based brand blends technological innovation, artisanal expertise and environmental commitment. Over the years, Zag has made its mark on modern skiing with its iconic models and technical breakthroughs. Here are the key milestones that have shaped the brand’s identity.

2002 – Bourg-Saint-Maurice: the birth of a legend

This is where it all began, when the visionary shaper behind ZAG launched the Big 84, a revolutionary ski with a rocker, designed to float through powder like a water ski. The success was immediate, and the following year the brand won an ISPO Award. Always at the forefront of innovation, ZAG continued its momentum and in 2008 unveiled its first freeride double rocker technology, the Rocker RX.

2010 – Chamonix: the freeride shift

Eight years later, ZAG moved to the Chamonix valley, a mecca for freeride skiing. This relocation marked a strategic turning point: the brand drew closer to the freeride community and opened its Pro Shop at the foot of Mont-Blanc, which quickly became a must-visit spot for snow sports enthusiasts.

2012 – The Ubac 95: the benchmark for touring skis

The year 2012 marked another success with the creation of the ZAG Ubac 95, a mid-fat, ultra-light and exceptionally manoeuvrable freetouring ski for powder. This iconic model cemented ZAG’s reputation in the world of ski touring.

2015 – Birth of the ZAGLAB: innovation made in Chamonix

With the creation of the ZAGLAB, its research and development centre, the brand reached a new milestone. It’s in this laboratory, based in Chamonix, that all skis are now conceived, tested and refined before being manufactured in Europe and Tunisia. ZAG now fully controls its entire design process and stays one step ahead of market trends.

Eco-design, performance and innovation

Now firmly established among the elite of high-end freeride skis, ZAG’s R&D and Marketing departments work hand in hand with the Be Pôles studio in Paris, which creates modern, vibrant designs for the brand. The recognition was immediate. The colour palette is lively and full of energy, and the ski graphics are now designed as matching pairs.

The well-kept secret behind these fun, modern skis? Quite simply, premium-quality skis made from top-grade materials to deliver optimal skiability and lightness, combined with a constant drive for innovation to create ever more revolutionary technologies year after year: Rocker RX, Hybrid Carbon Glass Techno, ULKC Techno, LWC Techno.

Finally, aware of the environmental challenges facing the mountain world, ZAG is fully committed to reducing its impact on our beloved playground. That’s why by 2030, the Chamonix-based company aims to cut the carbon footprint of each pair of skis by 30%. The use of bio-based or recycled materials and sourcing components from Europe are among the brand’s current and future initiatives.